LuxBite are an artisan patisserie specialising in macarons and lovely morsels.
Their product was so delicate and beautiful that we wanted to treat it like jewelry—it’s almost as expensive. Something we wanted to capture in the product photography we art directed.
With their existing logo and colours in hand, we redesigned their packaging and website, focused on supporting their strong social media presence.
Since launch their orders have gone through the roof and they find it difficult to keep up with demand. They’re the busiest chefs this side of Paris. Sweet success, huh?